Quinso

The soul of a solution

Imagine a team of masters who have spent their careers honing their craft. That is Quinso: highly experienced SAP consultants with a quiet confidence. And yet, with all that expertise, there was a deeper calling — a brand story as authentic and dependable as their work. Not over‑promising. No gloss. Just truth, well told.

Listening for what’s already true

We began with deep, inclusive listening. Surveys and interviews with colleagues, leadership, and international partners surfaced lived experience. In a series of science‑based and playful co‑creative sessions using our 23plusone emotive methodology, we did more than write copy. We identified the natural carriers of culture and shaped language that honors a proud history while opening a more ambitious path forward.

Clarity you can put to work

The outcome is an evolved corporate story and a revitalized brand expression that feels true to Quinso’s core. It celebrates expertise not as hype, but as a commitment to genuine, high‑quality solutions. This purpose‑led positioning is now a practical compass for choices ahead, from sustainability priorities to day‑to‑day behaviors — aligning what’s promised outside with what’s practiced inside. This is where purpose meets performance.

Ready to surface the true story behind your work?

Let’s connect and build your next better, together. Reach out to Kim Cramer or Alexander Koene to start the conversation.