Mix of impact services for people & brands.
We’re here to help you craft a more impactful organizational strategy, refine your brand and portfolio approach, foster a positive company culture, and engage your internal brand. Plus, we offer expert B Corp coaching to guide you every step of the way.
Impact branding services.
-
Mergers & ecosystem alignment
-
-
-
Frequently asked questions.
-
We specialize in emotive branding since 2007. Our expertise goes beyond traditional branding; we always start with a strategic foundation to help you achieve your goals.
Driven by Values
We became a B Corp certified in 2017, and we've always collaborated with purpose-driven organizations that champion a new economy based on ethical values. We believe it's essential to support such organizations because the right branding can capture hearts, grab attention, and persuade any audience.
Strategic and Creative
We know that these go hand in hand, so our multidisciplinary team creates stunning work with a solid strategic foundation that resonates with your audiences. Check out our case studies to see for yourself!
Great Partnerships
The best results come from working with an agency that shares your values and understands your needs. We have many long-term partnerships with clients that have worked with us for years. Check out our case studies!
-
We are a hybrid impact agency focussing on three interlinked pillars.
Impact strategy
Guides the organization towards achieving its goals in a way that is long-term benefits to people, society and the planet as a whole.
Positive culture
Focuses on collective behaviours and actions to meet the strategy of the organisation, beneficial to the health, happiness and inspiration of people.
Emotive branding
Strategically creating verbiage, visuals, and other means of communication designed to attract emotively and convince rationally.
B Corp coaching
Supporting organisations with becoming more responsible in their operations and preparing for B Corp certification.
-
We are not specialized in one category. We have a lot of experience and interest in regenerative economics, clean energy, healthcare, biodiversity, equality & diversity, arts & culture, animal rights, sustainable foods, responsible travel, information technology, quantum computing, and new ecosystems that add positive value to people's lives without destroying our planet.
-
It's all about the project scope. For full-service rebranding assignments encompassing strategy, naming, design, and internal & external communications, the timeline could span six months or more. Smaller projects involving one or two services can be wrapped up in a couple of weeks or months. Our commitment to long-term partnerships means that we often work with clients beyond the initial project. For any further inquiries, please reach out to Kim Cramer
-
We create custom projects that are tailored specifically to our client's needs. We carefully evaluate the challenges at hand, exploring existing solutions and innovative approaches to delivering the best possible outcome within the specified timeframe and budget. Typically a smaller project starts at 20K whereas a full rebranding for a larger organisation amounts to 100K or even above. Are you curious about what we can offer within your budget? Contact Kim Cramer or Alexander Koene
Aspiring a B Corp certification?
We are B Corp Way Consultants, appointed by B Lab, and our mission is to help companies amplify their impact and drive positive change.
Our services, including B in the Boardroom and Business Impact Assessment (BIA) advisory, are designed to empower business leaders who are ready to challenge the status quo and lead transformative change.
As proud B Corp ambassadors, we’re excited to guide you on your journey toward a more sustainable and responsible future.
Good is the new cool.
Are you a business leader eager to innovate, inspire dedicated employees, and achieve lasting growth? Our ‘Building Next Better’ program is designed to help you do just that.
By embracing the power of purpose, you can not only ride the wave of the cultural shift toward business as a force for good, but also attract socially conscious consumers, motivated employees, and impact-driven investors.