Vintura: when values lead the way

The challenge

What happens when two successful teams discover they share the same dream? This was the story of Vintura and Cepton, two leading consultancies in Life Science & Healthcare. They felt that by joining forces, they could make an even greater positive impact. The foundation wasn't a spreadsheet, but a deep sense of shared values. The challenge was to fuse two distinct cultures into one, ensuring their shared soul would lead the way.

Our journey together

A merger is more than a transaction; it's a fusion of cultures. In an intensive, science-based and playful co-creative journey using our 23plusone emotive methodology, we helped the teams from Vintura and Cepton discover their collective soul. Together, we defined the purpose, mission, and values that would form the foundation of their new, shared future, capturing it all in a powerful brand manifesto.

The transformation

The result is the International Vintura Group, a united force ready to make a difference as the premier European strategy boutique in Life Science & Healthcare. The co-created brand manifesto now serves as an internal compass, ensuring that as the teams grow and integrate, their shared values remain the guiding principle. It is proof that a successful merger begins with building a shared cultural foundation, human by human. This is where purpose meets performance.

Are you facing a transformation and want to build on a foundation of shared values? Let's connect and build your next better, together. Contact Kim Cramer or Alexander Koene to start the conversation.