BR-ND Press

Thoughts, stories and reflections on culture, work and the world around us. We write to better understand what we see in our work, and to invite conversation.

insights

03-04-2026

Change communication that works: from resistance to ownership

Alexander Koene & Kim Cramer PhD

news

27-03-2026

Impact Report 2025

with love BR-ND People

insights

22-03-2026

Greenwashing vs. impact branding

Alexander Koene & Kim Cramer PhD

insights

23-02-2026

Why B2B Buyers Decide with Emotion?

Alexander Koene & Kim Cramer PhD

insights

21-02-2026

Hospitals are becoming brands. So what?

Alexander Koene

news

13-02-2026

The 23plusone Happiness Scan: a behavioural snapshot of what drives you

Ayu Koene

news

03-02-2026

Meet Uri!

Uri Rooselaar

update

30-01-2026

Coalition of Impact Frontrunners: From ideas to action

BR-ND People

People are the brand.